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Continuous innovation transforms ideas to best-in-class products
Establishing the R&D Prototype Sample Center in Vietnam was a shared vision and collaborative effort between the client and Charming. This partnership led to a fast, flexible and innovative platform dedicated to advanced garment technologies and technical outerwear.
HOW WE DID IT
We transformed raw ideas into exceptional outdoor gear through innovation and an unwavering commitment to continuous improvement.
Innovation & Development
With our own development hub, we swiftly turned fresh ideas into innovative, cutting-edge garments, especially technical outerwear. Using speed, agility and creativity, we redefined what was possible in garment technology.
Turned Idea into Sample
By exploring new construction methods and sourcing the right fabrics, we rapidly produced first versions. Next, we studied construction methods, selected suitable materials and built our first prototypes.
Trial & Error
We faced challenges regarding waterproofing, flexibility and weight, but persistent testing and refinement of materials, seams and construction led to significant improvements in both performance and design.
Size Fitting
With prototypes, we assessed fit, comfort and movement. Valuable comments led to precise adjustments, ensuring each garment balanced form and function, meeting the highest standards of quality.
Field Test
The garments were put to the test in real outdoor environments. Customer user experience feedback returned to the team helped to shape the next generation of products and guaranteed a level of quality that stood up to expectations.